Course Detail

• Semester 1/2567
• Campus Prince of Songkla University, Hat Yai Campus
• Faculty / Institution President's Office
• Course Status Closed
• Credit 1 ((1)-0-2)
• Group of Students อาจารย์ นักศึกษาเครือข่าย MICE / บุคคลทั่วไป
• Number of Seats 70 / 70
• Enroll Fee (Baht) 214
• Other cost
• Schedule (GMT+7)

  Days	Time	Room

Course Description

The importance of festival and innovation; principles of festival innovation economy; planning; designing; concept development; festival innovation process; festival innovation production; delivering products and services to different targets with different cultural background; improving stakeholder experiences; the impacts and how to leave the new legacy

Learning Outcome

• To explain principles of festival economy complying with innovation.
• To plan a festival to cater the demands of targeted participants who share different cultures.
• To organise a festival with innovation to leave a new legacy.