• 001-N01 Section : 02

    INNOVATION AND FESTIVAL MANAGEMENT

Course Detail
  • Semester 1/2567
  • Campus Prince of Songkla University, Hat Yai Campus
  • Faculty / Institution President's Office
  • Course Status Closed
  • Credit 1 ((1)-0-2)
  • Group of Students อาจารย์ นักศึกษาเครือข่าย MICE / บุคคลทั่วไป รุ่นที่ 2
  • Number of Seats 1 / 70
  • Enroll Fee (Baht) 214
  • Other cost
  • Schedule (GMT+7)
    Days Time Room
Course Description

The importance of festival and innovation; principles of festival innovation economy; planning; designing; concept development; festival innovation process; festival innovation production; delivering products and services to different targets with different cultural background; improving stakeholder experiences; the impacts and how to leave the new legacy

Learning Outcome

  • To explain principles of festival economy complying with innovation.
  • To plan a festival to cater the demands of targeted participants who share different cultures.
  • To organise a festival with innovation to leave a new legacy.